Five rules for your About page
http://sethgodin.typepad.com/seths_blog/2010/09/five-rules-for-your-about-page.html
Five rules for your About page
When someone comes to your site for the first time, they’re likely to hit ‘about’ or ‘bio’. Why? Because they want a human, a story and reassurance. Here are some helpful guidelines (okay, they’re actually imperatives): 1. Don’t use meaningless jargon:
(via Instapaper)
Sent from my iPad
